2023年10月30日星期一

快停止这样的开发信,来看看老鸟的写作技巧

很多的外贸朋友都有这样的疑惑,明明自己看过很多的开发信模板,但仍然写不出高回复率的开发信。以下是我一个外贸朋友的具体案例,通过这个案例来看一下她开发信的问题。希望能对大家有所启发。

Aimy是一家洋葱出口的业务员,最近通过海关数据找到了一个目标客户,下面是她写给客户的开发信:

Dear Purchase Manager,

Glad to know you as one of the leading importer for dried vegetables.

We, XXX International Trade Co., Ltd is one of the leading supplier for spices and dried vegetable . Our main products include ginger, dehydrated garlic, onion, horseradish ,carrots, potatoes, red/green paprika, chives, celery, cabbage and etc.

Our products are mainly exported to USA, Japan ,Europe, Russia , South America, Middle East and South east Asia etc. Our factory has passed ISO9001:2008, HACCP,HALAL ,KOSHER andFDAcertification .

Please check the ginger and the other itemsyou may interested :

Ginger:

Grade A : USD4500.00/MTFOBNingbo

Grade B : USD 3800.00/MT FOB Ningbo

Dehydrated Garlic Granules :

Size 8/16mesh: USD5750.00/MT FOB Ningbo

Size 26/40mesh : USD5800.00/MT FOB Ningbo

Dehydrated Garlic Flakes :

Thickness 1.0-1.5mm : USD5900.00/MT FOB Ningbo

Remarks :

1) Price will be adjusted when exchange rate fluctuates more than 3% (based on USD:RMB=1:6.72)

2)Validity for this offer is one week .

Best regards,

Aimy

上面这封开发信很明显存在以下几个问题:

1、文章过长。虽然开发信.............

原文转载:https://fashion.shaoqun.com/a/1453128.html


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